The Print Show Guide
Interested in selling your collections at seasonal print shows? In this course we share six lessons on preparing for your first show. Learn how to properly display your work, gauge your readiness, and consider your print show options.
Before diving into this course I want to give you a little background to your print show options. The most popular print shows in the apparel market are Printsource and Indigo Fashion, which are typically held in August, January and April. The August and January shows are the most highly attended dates. Designers targeting the home decor market are welcome to show at apparel print shows, but may have more success at home decor shows such as Indigo Home or Heimtextil, which is known as “The biggest international trade fair for home and contract textiles.”
For a more generalized print show experience, many designers prefer Surtex, which is held each May in New York City. Surtex draws a crowd of more than 6,000 attendees from markets such as “decorative fabrics, linens and domestics, contract textiles, wall coverings, floor coverings, apparel textiles, stationery, greeting cards, gift wrap and other paper products, tabletop, giftware, toys, ceramics, packaging and publishing.” If you are interested in licensing your work this is a show that you will not want to miss!
The course was intended to be started in December, but can be used to prepare throughout the year.
P.S. Want to hear more from Khristian? Check out this recent Pattern Observer interview.